Are you an acquisition expert? Do you know how to drive web traffic, how to connect with potential customers online, and how to get them to convert? Barton Associates is looking for a passionate PPC and digital marketing expert with a great understanding of the digital customer journey.
In this role, you will be working with the broader marketing team and the sales team to generate traffic to the website and create inbound opportunities for our recruiters and account managers. You will be the team’s digital marketing expert, and will drive your own programs, as well as assist the team with other campaigns and projects. You will represent innovation, and will always be on the lookout for new and creative ways for Barton to advertise online.
Reporting to the Director of Marketing, you will manage a significant portion of the marketing budget, and we will look to you for guidance on how to maximize the impact of our digital marketing investments. Your analytical mindset and appreciation for data will help you make good, informed decisions. Your understanding of the numbers will allow you to tell the complete story, illustrating digital marketing’s impact on the bottom line.
Barton Associates specializes in providing the healthcare industry with best-in-class staffing (Locum Tenens) services throughout the United States. Since its inception, Barton has prided itself on building exceptional relationships with both its clients and providers, all of which originates from their world-class training program and strong commitment to their employees.
Locum tenens, a latin term meaning “holding the place,” is a $3.9 billion industry that is projected to reach $6.2, billion in the next 5 years. As our industry continues its rapid growth path, Barton Associates is poised to grow along with it. In 2001, Barton Associates was founded in a small office in Massachusetts’ North Shore. Since then, the company has grown to over 700 employees in 10 offices across 7 states (Massachusetts, Florida, Connecticut, Texas, New Hampshire, Arizona, and Nevada) with more on the horizon.